I’m so happy to share the first creative branding project that I completed at White Kite Studio last year.
Since it’s the month of love, I thought there’s no better time to show off this beautiful, romantic and elegant branding.
I present to you, Happinest Weddings. Erin Turnbull is the women behind Happinest Weddings and she specialises in wedding coordination and styling for lovebirds in Cape Town. I feel so honoured to have played a part in bringing this brand identity to life. Along with Anzel from White Kite Studio, our design process took about 3 months and the end result just makes me the happiest designer alive.
Every branding project starts with a good mood board. Images from Pinterest.
The final logo was a literal representation of a ‘nest’ using geometric shapes and lines.
The combination of a san serif font paired with hand lettering really balanced it all in the end.
This is the final colour palette and selection of patterns and textures for the brand. We chose to use mostly black and white imagery to add an extra touch of class (as you’ll also spot on their website). There is also a touch of rose gold here and there, as well as marble and geometric textures.
This was absolutely one of my favourite brands to work on and I’m super proud of the outcome. Go check out more beautiful design work over at www.whitekitestudio.co.za and make sure to follow Happinest on Facebook & Instagram.
*Black & white photography by amazing Lauren Pretorius for Happinest Weddings
Most people have no idea what I do and to be honest I’m still figuring it out myself. I graduated 3 years ago and since then I’ve done so many different kind of design jobs. Social media content to web design to editorial to wedding stationery, I’ve done it all and this is only the beginning.
Someone once said use your 20’s to explore as many different avenues of design as possible to figure out what you’re most passionate about. It was only recently that I got into wedding stationery thanks to an internship at White Kite Studio. I have never in my life learnt so much about design. It’s not just creating a few pretty things, I promise you! I must have designed around 10 different wedding sets for different couples in the last 3 month and each one has only surprised me.
A little preview of the designs I’ve done so far with White Kite Studio.
For young designers out there, these words really helped inspire me: “I suggest not worrying so much about making a huge paycheck right away if you don’t have to. Instead focusing on figuring out what you’re most passionate about. Find the studios or creatives you really admire and look up to, who are doing that kind of work you want to be making one day. Try to work and learn from them, even if it means an internship if you can’t get a job right away. I found real work experience can often be a better learning experience then education in many cases, there is a huge value to that. I believe most creatives can benefit from working at a studio or underneath a creative with more prominence / experience for at least a few years.” – Jessica Walsh
Don’t know about you, but I’m one huge fan of local brands & online shopping. Over the past few months, I’ve been scouting out my favourite local SA brands & I’ve become a loyal follower of these 10 online stores.
If you’ve been to any shopping mall lately, you would have noticed the swarm of people who have just appeared for the silly season.
If you hate crowds and queues like me, you’ll also be doing all your Christmas shopping online this year. It’s quick, easy & super reliable, plus local wins any day! Here’s my go-to list of SA favourites to shop from this Christmas. Local brands make my South African heart so happy & proud 🙂
1. ZANA PRODUCTS
Obviously Zana is at the top of the list – I have SO many Zana products and they know I’m a loyal supporter. This is my office on those rainy cuddle weather days 😉
I’m obsessed with my nifty photo wall filled with all my travel photos. Nifty250 now has a whole lot of new products from frames to phone covers – yay!
3. DEAR RAE
I don’t think there is any jewelry out there that’s prettier than Dear Rae & this Tropsi Collection of theirs – OMG! Photo for Dear Rae by the amazing welovepictures.
Over at White Kite Studio, I designed and photographed these simple yet classic confetti bag freebies for the Pretty Blog’s Tales of Tradition editorial theme. These fit in with any wedding and they’re super easy to put together. Head over to the Pretty Blog here to download your DIY for free!
Print, cut, stick and fill with your choice of wedding confetti – easy & pretty DIY!