In Lifestyle, Top 10 Lists On
December 10, 2016

Top 10 local brands to buy from online

Don’t know about you, but I’m one huge fan of local brands & online shopping. Over the past few months, I’ve been scouting out my favourite local SA brands & I’ve become a loyal follower of these 10 online stores.

If you’ve been to any shopping mall lately, you would have noticed the swarm of people who have just appeared for the silly season.

If you hate crowds and queues like me, you’ll also be doing all your Christmas shopping online this year. It’s quick, easy & super reliable, plus local wins any day! Here’s my go-to list of SA favourites to shop from this Christmas. Local brands make my South African heart so happy & proud 🙂


Obviously Zana is at the top of the list – I have SO many Zana products and they know I’m a loyal supporter. This is my office on those rainy cuddle weather days 😉

2. NIFTY250

I’m obsessed with my nifty photo wall filled with all my travel photos. Nifty250 now has a whole lot of new products from frames to phone covers – yay!


I don’t think there is any jewelry out there that’s prettier than Dear Rae & this Tropsi Collection of theirs – OMG! Photo for Dear Rae by the amazing welovepictures.


The BEST natural skin food you’ll ever find and people can’t stop talking about how goood it makes their skin feel. I can’t wait to try more of their products. Photo from Emma Jane for Lulu & Marula. Branding by White Kite Studio.


I discovered Love Milo years ago at Kamers and immediately loved their monochrome style. Now they’ve expanded hugely and have a great range of different products to choose from! I want! Photo from


Who doesn’t love socks? All natural, local and made from bamboo, plus a great cause behind it too. These socks are different. Have a look at their fun range, you’ll want them all. Photo from their website.


I really appreciate illustrations and my favourites are most definitely by Maria. She has made a huge success of herself. I was lucky enough to win these two gorgeous prints of hers. Take a look at her talented work.


Kin Culture is such a great initiative with a good cause. Each one of their products has a story behind it and every purchase you make is an investment into helping children in need. All their products are beautifully designed and locally handmade. Photo from their website.


I’m lucky enough to work here so this one is extra special to me 🙂 In September, White Kite Studio launched the online store. Ever since then, these gorgeous planners have been flying out the door! I would know, I help run the shop behind the scenes and it’s amazing.


This online shop has all the best local brands you can think of! From desk tools to cushions and in case I missed any, I’m sure the Prestwich Collection has got you covered. Photo of their pretty things from their website.

What’s your favourite local brands? Comment below and I’ll go check them out!

PS. Sooo right after I published this, I spotted THIS & THIS on 2 of my favourite blogs. Even better posts about this exact topic 😉 Go have a read! It’s exciting to see locals supporting locals. #lovelocal

You may also like


  • Leila

    Hi Fiona!
    I love Zana products since you first posted about them like a looong time ago. I’ll have to check out the other sites as well.

    January 25, 2017 at 8:23 pm Reply
    • fionajoy

      Oh yay! Thanks Leila 🙂 That’s great! x

      January 26, 2017 at 7:38 am Reply

    Leave a Reply